Content Writing

Professional Content Writing Services for Websites & SEO Growth

At Wix Solutions, we provide professional content writing services designed to support businesses at every stage — from new website launches to full content optimisation and expansion.

Our approach combines clear messaging, strategic structure, and SEO-focused writing, ensuring your content not only looks professional but also performs effectively in search engines and user experience.

Every project begins with understanding your business goals, your audience, and how your website is meant to convert visitors into customers. This allows us to create tailored, high-value content, not generic templates.

Structured, SEO-Friendly Content That Works

All content we create follows proper on-page SEO structure, including:

• H1, H2, H3, H4, H5, H6 hierarchy

• Clean paragraph (P) formatting

• Logical content flow

• Keyword integration (natural, not forced)

We focus on:

• Clarity and readability

• Conversion-driven messaging

• Strong page structure

• Consistent brand voice

• Long-term SEO performance

Your content is written in clean British English, or adapted to your required language and audience.

Multi-Language Content Writing

We provide content writing in multiple languages depending on your business needs:

• English

• Polish

• German

• Italian

• French

• Spanish

• Portuguese

• Chinese

This allows your business to scale internationally with consistent, high-quality messaging.

What We Can Write for You

Website Content

From homepage introductions to detailed service pages and “About” sections, we create content that guides your users through a clear and persuasive journey.

Articles & Blog Writing

Engage your audience with informative, educational, and SEO-driven blog content that builds authority and improves visibility.

E-Commerce Content

We write persuasive product descriptions and category pages designed to improve conversions and support SEO.

Press Releases

Professional press releases that communicate your achievements, updates, and announcements clearly and effectively.

Email Content

From newsletters to outreach campaigns, we create email content that captures attention and drives action.

Case Studies

Build trust and credibility with structured case studies that showcase real results and client success.

How Much Content Does Your Website Need for Strong Visibility?

When building a website, the key is not just adding text, but creating well-structured, clear and useful content that helps both your visitors and your visibility online.

At Wix Solutions, we guide our clients on the right content length for each page so your website is not too empty, not overloaded, but balanced, professional and optimised.

Recommended Content Structure for a Standard Website

Home Page (400–700 words)

Your homepage should clearly explain:

• Who you are

• What you offer

• Who your services are for

• Key benefits

• Clear call to action

This page acts as the main introduction to your business.

About Page (300–600 words)

This page builds trust and should include:

• Your story

• Experience and expertise

• Your approach and values

• Why clients should choose you

Service Page (500–900 words)

One of the most important pages for visibility and conversions.

It should include:

• Clear explanation of the service

• Benefits for the client

• Process or how you work

• Areas served (if relevant)

• Call to action

This page usually requires more content because it targets real client searches.

Contact Page (100–250 words)

A short but important page including:

• Contact details

• Location or areas served

• Opening times (if needed)

• Simple call to action

Privacy / Data Protection Page (600–1,500+ words)

This is a compliance page and should fully cover:

• Data collection

• Forms

• Cookies

• Analytics

• Payments

• Legal information

Cookies Policy Page (300–800+ words)

Explains tracking, cookies, and tools used on your website.

Custom Data Pages (Dynamic CMS Pages)

Used for:

• Service + location pages

• Category pages

• Structured CMS content

Recommended length:

• 300–400 words (basic)

• 500–800 words (strong)

• 800–1,200 words (high competition)

Important elements:

• Clear H1 (main topic)

• Structured headings (H2, H3)

• Unique content on each page

• Internal links

• Local relevance if applicable

Each page must be unique, even if built from the same structure.

Project / Portfolio Pages

Ideal for industries like construction, design, or services.

Recommended length:

• 300–700 words

What to include:

• Project overview

• Client goal

• Work process

• Final result

• Optional testimonial

Images (very important):

• 3–10 images per project

• Proper file names

• ALT descriptions

 These pages help build trust and improve visibility.

Product Pages (Wix Stores)

Basic product descriptions are often too short to perform well.

Recommended length:

• 150–200 words (basic)

• 300–500 words (recommended)

• 500–800+ words (strong visibility)

What to include:

• Clear description

• Benefits

• Use cases

• Structured sections

• Keywords naturally included

Avoid copying manufacturer descriptions — unique content performs better.

Add FAQ Section (Highly Recommended)

For better structure and visibility, it is strongly recommended to include:

Minimum: 5 Questions & Answers per page

FAQ sections help:

• Answer client concerns

• Improve clarity

• Support structured content

• Increase engagement

Typical Website Content Size

A standard small business website often includes:

• Home: ~500 words

• About: ~400 words

• Service: ~700 words

• Contact: ~150 words

• Privacy: ~900 words

• Cookies: ~400 words

Total: approx. 2,500 – 3,000 words

More advanced websites can reach 3,000 – 4,000+ words depending on SEO goals.

Content Writing Prices

The final price depends on the type of page, the amount of research needed, the level of SEO structure, and whether the content is written in one language or multiple languages.

Standard website pages

Home page
400–700 words: from £35 to £60

About page
300–600 words: from £30 to £50

Service page
500–900 words: from £45 to £75

Contact page
100–250 words: from £15 to £25

Privacy / Data Protection page
600–1,500+ words: from £60 to £120

Cookies page / Cookie policy
300–800+ words: from £30 to £65

Custom Data Pages

For dynamic CMS pages such as service + location pages, category pages, or structured SEO pages:

300–400 words: from £25 to £35 per page
500–800 words: from £35 to £55 per page
800–1,200 words: from £55 to £85 per page

These pages should always be written as unique content and properly structured for visibility.

Project / Portfolio Pages

For pages showing completed work, for example for construction companies, designers, or service providers:

300–400 words: from £25 to £35 per page
400–700 words: from £35 to £55 per page
700+ words: from £55+ per page

This type of page works best when it includes written explanation together with project images.

Product Page Content

For Wix product pages, stronger product descriptions can improve visibility and help the page look more complete and professional.

150–200 words: from £10 to £15 per product
300–500 words: from £15 to £25 per product
500–800 words: from £25 to £40 per product

Product content should include clear product information, benefits, natural keyword placement, and structured text.

FAQ Content

Adding an FAQ section is strongly recommended for most key pages.

FAQ section with 5 questions and answers: from £20 to £35 per page

FAQ content helps improve structure, adds more useful content to the page, and supports stronger visibility.

Additional Content Writing

Blog article / article writing
from £40 to £120

Email writing
from £20 to £45

Press release writing
from £45 to £90

Case study writing
from £45 to £85

Technical content writing
from £60+

Full website content writing
priced after review of the website structure, number of pages, and content depth required

Additional Notes

Prices may increase depending on:

• research required

• technical or specialist subject

• multilingual writing

• urgent turnaround

• revision requests beyond the agreed scope

At Wix Solutions, content is written with structure, clarity and visibility in mind, including headings, paragraphs, SEO-friendly formatting, and content adapted to the purpose of each page.