How to Use Wix Forms: A Complete Guide
Wix Forms is one of the most versatile tools available on the platform. Whether you need a simple contact form, a booking request, a job application, a customer survey, or an event registration, Wix Forms gives you the flexibility to build exactly what you need without any coding knowledge. This guide covers the complete setup process, from adding your first form to configuring automations and integrations.
Step-by-Step: How to Add and Set Up a Wix Form
Step 1: Add a Form to Your Page
Open your site in the Wix Editor and navigate to the page where you want the form. Click Add Elements (+) in the left panel, then select Contact & Forms. Browse the available form templates (Contact, Subscribe, Payment, Custom, etc.) and click on the one that best suits your purpose. The form will be added to your page.
Step 2: Customise the Form Fields
Click on the form and select Manage Fields (or Add Fields). You can add, remove, rename, and reorder fields. Available field types include: Short text, Long text (message box), Email, Phone, Number, Date, Dropdown, Checkbox (single or multiple), Radio buttons, File upload, and Rating. Mark fields as Required to prevent the form from being submitted without them. Keep the form as short as possible — only ask for information you genuinely need.
Step 3: Set Up Submission Notifications
Click on the form and select Settings, then Notifications. Confirm that the email notification is set to the correct business email address. You can add multiple recipients if more than one person needs to receive form submissions. Customise the notification email subject line and content to make it immediately recognisable in your inbox.
Step 4: Configure the Confirmation Message
Under Settings, find the Confirmation Message or Thank You Message section. Write a personalised message that will appear after the visitor submits the form (e.g., 'Thank you for your message! We will be in touch within one business day.'). Alternatively, choose to redirect visitors to a specific thank you page after submission for a more polished experience.
Step 5: Enable Spam Protection
In the form Settings, find the Spam Filter or reCAPTCHA option. Toggle it on to enable Wix's built-in spam protection. This adds an invisible challenge that blocks automated spam bots from submitting your form, while remaining invisible to genuine visitors.
Step 6: Connect the Form to Wix Contacts (CRM)
By default, Wix Forms saves all submissions to the Wix Contacts section of your Dashboard. This creates a contact record for every person who submits a form, allowing you to follow up, add notes, and track interactions. Review your form field mapping (under Settings then Contacts) to ensure the right data is being saved to the right contact fields.
Step 7: Customise the Form Design
Click on the form and select Design to customise its visual appearance. Adjust the input field style (border style, background colour, corner radius), label fonts and colours, button style (fill colour, text, border), and the overall form background. Ensure the form design is consistent with your site's brand colours and typography.
Step 8: Test the Form and Publish
Use Preview mode to submit a test form entry. Check that you receive the notification email at your business address, that the confirmation message displays correctly, and that the submission appears in your Wix Contacts. Once satisfied, click Publish.
SEO and Conversion Best Practices for Wix Forms
Place forms in strategic locations — near the top of the page, after a compelling section of content, or directly beneath your main call-to-action. Forms positioned above the fold (without requiring scrolling) typically achieve higher completion rates. Keep the form as short as possible — every additional field reduces completion rates. For lead generation, name and email alone is often sufficient.
Common Mistakes to Avoid
Not testing the form before going live — Always submit a test entry to confirm that notifications are delivered and the confirmation message displays correctly.
Too many required fields — Making too many fields mandatory creates friction and reduces form completion rates. Only mark as required the fields that are absolutely essential.
Missing confirmation message — After submitting a form, visitors need immediate feedback that their submission was successful. Without a confirmation message, they may be uncertain whether the form worked.
Not checking spam folder — Form submission notifications can sometimes be filtered as spam. Add your own email address to your contacts and check spam/junk regularly when first setting up the form.
Practical Tips and Advice
Use automations to follow up automatically — Connect your form to Wix Automations to send an automatic follow-up email to anyone who submits a form. For example, when a contact form is submitted, an automation can send a personalised 'Thank you for your enquiry' email immediately, setting professional expectations even outside of business hours.
Connect to Mailchimp or other marketing platforms — If you have a newsletter, connect your forms to Mailchimp, HubSpot, or another email marketing tool via the Wix App Market so that new enquiries are automatically added to your mailing list.
Use a payment form to collect deposits — Wix Forms supports payment fields, allowing you to collect a deposit or fee at the time of form submission. This is useful for event registrations, consultations with a pre-payment requirement, or bespoke quote requests.
Wix Forms Checklist
☑ Form added to the correct page
☑ Form fields customised with appropriate types and labels
☑ Required fields set (minimum required only)
☑ Submission notifications sent to the correct email address
☑ Confirmation message or thank you redirect configured
☑ Spam protection (reCAPTCHA) enabled
☑ Form field mapped to Wix Contacts
☑ Form design styled to match site branding
☑ Test submission completed and notification received
☑ Site published after adding the form
Frequently Asked Questions
1. How many fields can I add to a Wix form?
There is no strict limit on the number of fields in a Wix form, but for the best completion rates, keep forms as concise as possible. Complex forms with many fields are better suited to multi-step forms, where fields are split across several pages to reduce the visual complexity at each step.
2. Where do Wix form submissions go?
All Wix form submissions are stored in the Wix Forms section of your Dashboard and also create contact records in Wix Contacts. You will also receive an email notification for each submission (if configured). You can export form submissions as a CSV file from the Wix Forms submissions manager.
3. Can I accept file uploads through a Wix form?
Yes. Wix Forms supports a File Upload field type that allows visitors to attach files when submitting the form. You can specify which file types are accepted (images, PDFs, documents, etc.) and set a maximum file size. Uploaded files are stored in your Wix Media Manager and accessible from the submission record.
4. Can I create a multi-step form in Wix?
Yes. Wix Forms supports multi-step forms where fields are presented across multiple pages within the same form. Visitors complete one section and click Next to proceed to the next set of fields. Multi-step forms improve completion rates for longer forms by reducing the perceived complexity.
5. Can I use Wix Forms to collect payments?
Yes. Wix Forms supports payment fields, allowing you to collect payments directly through the form. You need to have a payment provider connected (Wix Payments, PayPal, or Stripe) to enable this feature. Payment forms are useful for collecting deposits, registration fees, or simple product orders.