The Ultimate Wix Website Checklist: Everything You Need Before Going Live
Launching a Wix website without running through a thorough checklist is one of the most common mistakes new website owners make. Missing a single step — such as forgetting to complete your SEO settings or leaving placeholder text on a page — can undermine the professionalism of your site from day one. This comprehensive checklist guides you through every essential task before (and after) you click Publish, helping you launch with confidence.
Content Checks
All Pages Have Real Content
Check every single page of your site and confirm that all placeholder or Lorem Ipsum text has been replaced with your own, genuine content. Each page should clearly communicate who you are, what you offer, and why a visitor should choose you.
Proofreading Complete
Read every page of your site from top to bottom, looking for spelling mistakes, grammatical errors, and unclear sentences. Ideally, ask a second person to proofread the site — fresh eyes catch errors that you have become blind to after working on the content for a long time.
Contact Information Correct and Up to Date
Verify that your phone number, email address, and physical address (if displayed) are correct on every page where they appear. Also confirm that your business hours are accurate.
Design and Layout Checks
Site Previewed on Desktop and Mobile
Use the Preview mode in the Wix Editor to check your site on both desktop and mobile views. Switch to the Mobile Editor and review every page to ensure text is legible, images display correctly, buttons are easy to tap, and no elements are overlapping.
Images Are High Quality and Correctly Sized
Check that all images are sharp, well-composed, and correctly sized. Avoid using pixelated, stretched, or irrelevant stock images. Ensure all images have descriptive alt text for SEO and accessibility.
Consistent Branding Throughout
Verify that your brand colours, fonts, logo, and visual style are consistent across every page. Inconsistent branding makes a site look unfinished and undermines trust.
Navigation and Links Checks
All Navigation Links Work
Click every link in your navigation menu, footer, and page body. Confirm that every link leads to the correct destination and that there are no broken links. Test all call-to-action buttons to ensure they are linked correctly.
External Links Open in a New Tab
Confirm that all links to external websites are set to open in a new tab, so visitors are not navigated away from your site.
Forms and Functionality Checks
Contact Forms Tested
Submit a test entry through every contact form on your site and confirm you receive the notification email. Check that the thank you / confirmation message displays correctly after submission.
Booking System Tested (If Applicable)
If you have Wix Bookings set up, complete a full test booking to confirm the entire flow works correctly, including payment processing and confirmation emails.
SEO Checks
Page Titles and Meta Descriptions Complete
Open the SEO settings for every page and confirm each page has a unique, keyword-relevant title (up to 60 characters) and a compelling meta description (150–160 characters).
All Images Have Alt Text
Verify that every image on your site has a descriptive alt text that includes relevant keywords where appropriate.
Custom Domain Connected
Confirm your custom domain (e.g., www.wixsolutions.co.uk) is correctly connected and that your site loads at the correct URL.
Google Search Console Connected and Sitemap Submitted
Link your site to Google Search Console, verify ownership, and submit your sitemap (yoursite.com/sitemap.xml) to help Google discover and index your pages quickly.
Legal and Trust Checks
Ensure your site includes a Privacy Policy page, a Cookie Policy, and Terms and Conditions (if applicable). Enable the Wix cookie consent banner to comply with UK GDPR. Display your business registration number and VAT number (if VAT registered) in the footer or on a dedicated legal page.
Post-Launch Checks
After publishing your site, open it in a fresh browser tab (or incognito mode) to confirm the live version has updated correctly. Test the site on your mobile phone. Ask a colleague or trusted contact to review the live site from their device. Monitor Google Search Console over the following days to check for any crawl errors.
Complete Wix Website Launch Checklist
☑ All placeholder text replaced with real, proofreaded content
☑ Contact information correct on all pages
☑ Site previewed on desktop and mobile
☑ All images are high quality with alt text
☑ Consistent branding across all pages
☑ All navigation links and CTA buttons tested
☑ All forms tested (submissions received)
☑ Booking system tested end-to-end (if applicable)
☑ Page titles and meta descriptions complete for all pages
☑ Custom domain connected
☑ Google Search Console set up and sitemap submitted
☑ Privacy Policy, Cookie Policy, and T&Cs in place
☑ Cookie consent banner enabled
☑ Site published and live version verified
Frequently Asked Questions
1. How long does it take to launch a Wix website?
A basic Wix website can be built and launched in a single day if you have all your content and images ready. A more detailed professional site with multiple pages, custom features, and thorough SEO setup typically takes one to four weeks, depending on the complexity and how quickly you can provide the required content.
2. Do I need to go through the checklist every time I update my site?
You do not need to run through the complete checklist for every minor update, but for significant changes (adding new pages, redesigning sections, adding new features), it is good practice to run a shortened checklist covering the affected areas before republishing.
3. What is the most commonly missed item on a Wix website launch checklist?
Based on common experience, the most frequently missed items are: incomplete meta descriptions (SEO), missing image alt text (SEO and accessibility), untested contact forms, and missing or incomplete Privacy Policy pages (legal compliance). These four areas are worth double-checking on every site before launch.
4. Should I test my Wix site on multiple browsers before launching?
Yes, ideally. While Wix generates code that is generally compatible with all modern browsers, it is worth checking your site on Chrome, Firefox, Safari, and Edge to catch any display differences. Also test on both iOS (iPhone/iPad) and Android mobile devices.
5. What should I do after launching my Wix site?
After launching, set up Google Analytics to track visitor behaviour, connect Google Search Console to monitor search performance, and announce your launch on social media and via email. Set a reminder to review and update the site regularly — fresh, current content helps your SEO and keeps visitors coming back.